Mortgage Marketing Tools Archive

Free Mortgage Marketing Instruction – Final Round!

Posted in: Announcements, Marketing Tips, Mortgage Direct Marketing, Mortgage Marketing Tools

We have one more round of mortgage marketing instruction scheduled. We added a new signup form to get involved: www.loanofficermarketinglab.com

Here’s a copy of the agenda for hte first 3 days:

Day #1 Agenda:

- 3 things you must know about web marketing before you’ll generate a single lead
- What Google cares about and why
- 3 ways to make rapid online progress
- Build your website – Live walk-through
- A realtor marketing plan – Identify the top 250 realtors
- 5 things you must never do with your website! (This would kill your SEO)

After the call: – Supplemental video and downloads

Day #2 Agenda:

- How to make your website more effective
- Basic Search Engine Optimization strategy
- Realtor marketing: pre-written script
- how to use RSS Feeds
- Blogging basics for SEO

After the call: – Using plug-ins the super easy way – Video plus downloadable script

Day #3 Agenda:

- Widgets – easy and powerful
- Mid-Level SEO with permalinks (This part is fun)
- Page customization
- How to get prospects to convert
- Final step of realtor marketing strategy

Hope to see you there! This instruction will change the way you think about online mortgage marketing!

Online Mortgage Marketing Registration

A Bold Video For Loan Officers

Posted in: Lead Generation, Marketing Tips, Mortgage Direct Marketing, Mortgage Marketing, Mortgage Marketing Tools

Ok, I admit… I’ve gone just a little bit crazy! I t was Memorial day and I found myself in front of the computer looking for an excuse to work. 20 minutes later I found myself recording a video that shows you some of the materials and strategies I used to lure in the highest producing realtors around!

Nothing is held back. If you have a few spare moments, you should probably have a look at this video:

Watch Video Now — It’s intense! Pay close attention to the 7 – 10 minute mark!

Online Mortgage Marketing Replay

Posted in: Announcements, Audio Clips, Marketing Tips, Mortgage Direct Marketing, Mortgage Marketing, Mortgage Marketing Tools

Hello there,

Were you able to make our call yesterday?: “Online Mortgage Marketing: What You Need To Know.” If not, you missed some excellent strategies on how to make the most of your mortgage marketing strategies. Luckily, we were able to record the session, including the Q and A from listeners. (You guys asked some quality questions – showed you were paying attention)

Anyhow, here’s the audio recording:

Dial – (712) 432-1088
Enter Access Code – 783319#

I strongly urge you to listen in as soon as possible. Some of the material we cover half way through the call will allow you to dramatically reduce your work load and generate more leads at the same time. Enjoy!

CW -

Mortgage Loan Marketing – Will It Work?

Posted in: Mortgage Marketing, Mortgage Marketing Tools

Are you hit with tons of mortgage loan marketing ads each week? Have you gone in search of new marketing strategies, only to be overwhelmed with all the “options” and conflicting ideas?

Picking out the path you’re going to take to closing more loans can be intimidating. For many loan officers, it feels close to a last ditch effort to get their careers back in order. These originators quite simply do not have the time and money to waste on strategies that don’t work! But this begs the question: “How do you know what will or will not work ahead of time?”

While there is no way to do this with 100% accuracy, there is a way to identify which strategies most likely will or will not work for you. Here’s the process.

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