Ok, it’s finally day 1 of the pre-launch of The loan Officer Prokect, and we’re already talking about grenades! Ok, so we’re having a little bit of fun sure, but these are some serious topics we’re covering, and we’ve posted a new video, and 3 page guide to download from the site. Go check it out:

Loan Officer Marketing Lab Blog - Click Here

I’ll be posting updates of all the activity whenever possible. If you haven’t registered yet to get the updates via email, you can do so in the right sidebar form on this blog. Do it now so you don’t miss out on getting in for FREE come next week!

CW -

Ok, I admit… I’ve gone just a little bit crazy! I t was Memorial day and I found myself in front of the computer looking for an excuse to work. 20 minutes later I found myself recording a video that shows you some of the materials and strategies I used to lure in the highest producing realtors around!

Nothing is held back. If you have a few spare moments, you should probably have a look at this video:

Watch Video Now — It’s intense! Pay close attention to the 7 - 10 minute mark!

Hello there,

Were you able to make our call yesterday?: “Online Mortgage Marketing: What You Need To Know.” If not, you missed some excellent strategies on how to make the most of your mortgage marketing strategies. Luckily, we were able to record the session, including the Q and A from listeners. (You guys asked some quality questions - showed you were paying attention)

Anyhow, here’s the audio recording:

Dial - (712) 432-1088
Enter Access Code - 783319#

I strongly urge you to listen in as soon as possible. Some of the material we cover half way through the call will allow you to dramatically reduce your work load and generate more leads at the same time. Enjoy!

CW -

It’s been a while. Not that any of you noticed. Fact is I have been all but ignoring my own blog at http://www.SellingItLikeItis.net (nice back link plug n’est pas?) and my Facebook page as well. Where have I been you ask? (as if you really cared) Well I have become a Twit. I know many of you think I have always been a twit, and you are right, but I mean a ligitimate Twitterer.

I admit it I poo-pood Twitter not that long ago. Dismissed it as yet another Internet rabbit hole down which one could piss hours of productivity. Until I started to notice it everywhere. No longer confined to a small group of nerds primarily in the SF Bay Area, Twitter was everywhere: TV shows, celebrities, speakers, regular joes… So obviously I was missing something.

And then came along Twitter Power, Joel Comm’s latest best seller. Twitter Power does a masterful job of explaining the size of the Twitter-tunity, sorry I couldn’t resist. Opportunity. And it’s big. Twitter Power not only explains in terms regular joes like me can understand, he does a terrific job of helping us understand where Twitter fits in the Social Media landscape, and how that landscape as a whole and specifically with Twitter can be used to grow communities (to whom we can sell to, learn from, and share with).

One of the exercises in the book is a strategy that puts you in front of OTHER Twitterer followers. The idea being that with such a large audience a number of them might be curious as to who you are IF you were mentioned by the Twitterer themselves. 4 hours after reading that, I was in front of 11,000+ people when @EzineArticles answered one of my (thoughtful) questions. Today I hit the mother load. I set as a goal the author Joel Comm himself to recognize me in one of his Tweets. Mission Accomplished! And yes, this resulted in a number of new followers (audience members) with whom I can sell to, learn from and share with.

If you are not already on Twitter. Get there. If you want to learn what to do once you get there? Get Joel Comm’s book Twitter Power. It’s one tenth of what I charge per hour and HE is the expert. So get the book, read it and DO it. But, for those of you who don’t like to read, or want to have a discussion about YOUR specific goals, by all means contact me at stefan@stefanlubinski.com to book an hour.

Ok guys… I’ve had an account for over 5 months now, and I’ve finally decided to incorporate it into my existing blog and keep on top of the editing… What am I talking about? That crazy (Yet profitable) social phenomena known as social networking…. Twitter, Facebook, etc.

Below you’ll find my Twitter badge to register and “Follow” me. On the right hand side bar, (Scroll down) you’ll find my Facebook badge to do the same. Go ahead and join! Keep on top of what’s going on with the Lab, our teleseminars, and more. See you there!

Are you hit with tons of mortgage loan marketing ads each week? Have you gone in search of new marketing strategies, only to be overwhelmed with all the “options” and conflicting ideas?

Picking out the path you’re going to take to closing more loans can be intimidating. For many loan officers, it feels close to a last ditch effort to get their careers back in order. These originators quite simply do not have the time and money to waste on strategies that don’t work! But this begs the question: “How do you know what will or will not work ahead of time?”

While there is no way to do this with 100% accuracy, there is a way to identify which strategies most likely will or will not work for you. Here’s the process. (more…)